Fathima is a seasoned marcomms practitioner with 20 years’ experience spanning the automotive, broadcast technology, education, energy, tourism and health sectors.
She is currently the Senior Manager: Marketing for Liquid Intelligent Technologies- Liquid Intelligent Technologies is a pan-African technology group with capabilities across 14 countries, primarily in Sub-Saharan Africa.
Her experience spans the African continent working for a range of local and international clients and brands. She holds a Bachelor of Administration degree from the University of Kwazulu-Natal and studied at Henley Business School (Advanced Management Programme) and the Gordon Institute of Business Science in South Africa. In addition, she has participated in the Melcrum ‘Accredited Internal Communicator’ Programme (Black Belt). Prior to joining Liquid Intelligent Technologies she was the Vice President: Media Relations at APO GROUP. Before joining APO, she was SVP and Group Account Director at 2 of the world’s largest PR agencies. She also did a 10 year stint at MultiChoice/DStv in The Corporate Affairs and Broadcast Technology divisions. Fathima also spent seven years as a college principal.
She has served as a judge for the International Association of Business Communicators (IABC) Gold & Silver Quill Awards and is a member of the IABC Africa Chapter.
Fathima currently resides in Johannesburg. She is currently a round 2 judge for the Jack Ma Foundation – African Business Heroes Entrepreneurship Programme.