In Africa, the event/ wedding business is growing. The innovation and creativity entrepreneurs in this industry bring on is mind blowing. We figured that it would be a great idea to share this entrepreneur tip from a foremost wedding planner, Eliana Baucicault. She is the founder of Elly B Events where they specialize in personalized design details.
This is her advice to entrepreneurs in the wedding industry;
”You have to eat, sleep, and breathe this business. It’s very hard and challenging. It’s hard from the client side because you’re dealing with all these different personalities [so] it takes very, very thick skin. Figure out your voice, signature style and brand that will keep the longevity in this business.”