Natalie Manima is the CEO and Creative Director of Bespoke Binny, an eclectic homeware brand deep-rooted in African expression. She specializes in creating a range of lively handmade homeware and gifts items including includes pillows, cushions, lampshades and table runners.
She started her company because in her experience as a Cognitive Behavioral Therapist she recognized the importance of one’s home environment in coping with issues such as anxiety and low mood. She tried to bring life, freshness and happiness to homes.
Wondering why she uses so much African print? Natalie says she loves African prints as she thinks they have a real freedom of expression with their use of colours and patterns, and they are so vibrant.
Her advice to anyone who wants to start a similar business is to keep going, keep learning and growing. There is no such thing as an overnight success. There is no secret to success; it’s just hard work, persistence, and patience.