Wealth isn’t just about making money—it’s about knowing what to do with it. And while financial literacy isn’t taught in most schools, these women are stepping up to bridge the gap.
Through books, social media, communities, fintech platforms, and coaching, they are demystifying wealth-building and helping Africans take control of their financial futures.
Meet the brilliant minds behind Africa’s booming financial literacy movement, all featured on the LLA 100 Women List.
Nimi Akinkugbe
Nimi Akinkugbe is a household name in African personal finance education. As the Founder of Bestman Games Ltd and Money Matters with Nimi, she has dedicated her career to simplifying money matters for individuals, families, and businesses.
Her platform, Money Matters with Nimi, uses books, workshops, TV, radio, and social media to provide accessible financial education. She’s also an advocate for teaching financial literacy in schools, pioneering extracurricular financial literacy clubs in Lagos.
Her bestselling book, A–Z of Personal Finance, remains a go-to guide for mastering money management, proving that financial education can be engaging, insightful, and, most importantly, actionable.
Sola Adesakin
Founder of Smart Stewards, Sola Adesakin is on a mission to help individuals—especially women—take control of their financial lives.
She understands that financial stress is real, and through her coaching, training, and books, she’s helping people go from paycheck-to-paycheck living to true financial freedom.
Her book, 40 Frugal Rules for Your Journey to Financial Freedom, is packed with practical money-saving and wealth-building strategies, while May I Have My Money? helps children understand money from a young age.
Sola doesn’t just talk finance—she designs and implements financial systems for businesses, helping them run smarter and more profitably.
Jennifer Awirigwe
If financial literacy had a hype squad, Jennifer Awirigwe would be the captain. As the Founder of FinTribe, a women-only finance community, she’s helping women take charge of their money—and she has the numbers to prove it.
In less than 12 months, Jennifer has helped over 20,000 women save and invest over 1 billion Naira. 
With a daily audience of 140,000+ on social media, Jennifer is making personal finance relatable, actionable, and exciting. She’s all about showing women that wealth isn’t out of reach—it just takes the right knowledge and strategy.
Tosin Olaseinde
Tosin Olaseinde isn’t just teaching finance—she’s revolutionizing the way young Africans interact with money. As the Founder of Money Africa and Ladda, she’s on a mission to guide 100 million Africans toward financial independence.
With relatable storytelling and simplified financial lessons, Tosin is changing the game for Millennials and Gen Z. Whether it’s breaking down investment strategies or teaching people how to grow their savings, she makes wealth-building accessible to everyone.
Her work has earned her features on TEDx, BBC, CNN, and Al Jazeera, proving that financial literacy isn’t just important—it’s a global conversation.
Oler Oladele
Oler Oladele is helping professionals and entrepreneurs secure their financial future—not just through education but also by providing access to investment opportunities.
As the Founder of The Money Wit Club, she’s building a community of financially empowered Africans. She also hosts The Money Wit Show, a prime-time radio program that reaches thousands of listeners with practical personal finance insights.
Through her work, she’s shaping a financially savvy generation, ensuring that Africans are making informed investment decisions that secure their wealth for the long run.
Nkebet Mesele
Nkebet Mesele is tackling one of Africa’s most overlooked financial education gaps—payments and digital finance.
As the Founder and CEO of Intreensic, she’s bridging knowledge gaps in the payments sector by training professionals and businesses in world-class payment systems.
Her mission? To transform payments education in Africa and ensure that businesses and individuals alike understand how money moves in the digital age.
By addressing the need for structured training and certification in payments, Nkebet is ensuring that Africa’s financial sector stays competitive, innovative, and inclusive.
