L’Oreal Makes Beauty Advert For Men To Encourage Women Empowerment and Increased Representation of Women in Leadership Positions
L’OrealParis has teamed up with McCannWorldGroup Deutschland for a new humorous social media campaign standing for female empowerment across the board. In-house research undertaken by both showed that 91.4% of management and governing boards across Germany are comprised of men, sparking a wider investigation by the pair on women in leadership roles across the country. This […]
“Don’t undermine the importance of Research” 5 Lessons From The BWG Show with Yemi Alade
Did you know that Yemi Alade’s music video for hit single, “Johnny” remains the most-watched video by a female African artiste on YouTube with (over 100 million views)? Did you also know that in 2018 Yemi made the 2018 Forbes Under 30 honoree list and was unveiled as part of the “2018 most influential people […]
#10Questions With The Lady Boss, Faith Amarachukwu Nwaneri, CEO, Lafame Perfumery, “I didn’t see any Gender difference when I made this decision to be an Entrepreneur, I saw a need, and decided to put on my perfume cap to fill that need”
Faith Amarachukwu Nwaneri, is all shades of inspiring! She says, “I started Lafame Perfumery out of passion for scents. I had always loved perfumes a lot, but I never thought I could turn this love into a business, until one day, I stumbled on a ‘Mixed in Nigeria’ Fragrance and I was amazed at the […]